White-Label AI Chat for Your Agency Clients
Generate recurring revenue beyond project delivery. Deploy CraftChat on client sites as a managed, white-label AI chatbot service with your branding.
Start for FreeThe Challenge
Structural challenges facing agencies and freelancers. Project-based work alone no longer sustains a stable business.
Revenue Trapped in One-Time Project Fees
The agency business model revolves around one-time project fees. You might land a $10,000 project this month and zero the next. Maintenance contracts bring in $50-$100/month per client - not enough to stabilize your business. The constant pressure to win new projects exhausts both founders and team members.
Hard to Differentiate in a Crowded Market
Thousands of agencies can build WordPress sites. Design quality and coding skills alone are invisible differentiators to most clients. Price wars erode margins year after year. No-code tools make clients wonder "do I even need an agency?" Without value-added services beyond technical execution, survival becomes increasingly difficult.
Losing Client Relationships After Delivery
After site delivery, your only touchpoint with the client is "when something breaks." Monthly maintenance reports go unread. When it's time for a redesign, they shop around. When nothing seems broken, they don't order anything new. Without ongoing value delivery, hard-won client relationships fade away naturally.
How CraftChat Solves It
Use CraftChat to transform your agency model from "project fees only" to "project fees + recurring revenue."
White-Label Delivery - Your Brand, Our AI Engine
On CraftChat's Business plan and above, you can hide the CraftChat logo and fully customize the widget's colors, icon, and welcome message. Present it to clients as your agency's proprietary AI chatbot service. "We've developed an AI customer engagement tool - would you like to deploy it on your site?" This pitch elevates you beyond commoditized web development. CraftChat handles all the technical operations behind the scenes. You focus on client relationships.
Monthly Billing = Recurring Revenue - Beyond Project Fees
The spread between CraftChat's wholesale cost and your client pricing becomes recurring revenue. Offer the Starter plan to clients at $150/month, and you earn $100+ margin per client. Deploy to 10 clients and that's $1,000/month in predictable revenue - regardless of whether you land new projects. Plus, share monthly AI chat analytics reports with clients to dramatically reduce churn. Predictable cash flow that doesn't depend on winning the next pitch.
Multi-Site Management - Minimize Operational Overhead
CraftChat's management dashboard lets you oversee chatbots across all client sites from one place. No need to log into each client's WordPress admin. Monitor conversation logs, usage stats, and satisfaction scores for every client on a single screen. Adding a new client takes minutes - just install the WordPress plugin. Whether you manage 10 or 50 client sites, operational overhead stays minimal.
Client Pitch Template
A ready-to-use script for pitching CraftChat to your clients. Customize and make it your own.
You (Agency)
The site we launched last month is getting great traffic, but I'm concerned about inquiry drop-off. Here's the thing - 97% of your site visitors leave without ever submitting the contact form.
Client
That tracks - we get 5,000 visits a month but only about 10 inquiries. Is there something we can do about that?
We offer an AI chatbot service that automatically learns your site content and answers visitor questions in real time. "What's your pricing?" "Which areas do you cover?" - answered instantly, 24/7. Clients using this have seen a 40% average increase in qualified inquiries.
That sounds interesting. But isn't AI setup complicated? And what's the cost?
We handle all the setup - zero work on your end. It's $150/month, which covers AI training, updates, and maintenance. We also send you monthly reports showing what visitors are asking - great insights for improving your site. How about a free 1-month trial to see the results for yourself?
* Customize this pitch with your agency's branding, pricing, and service name
Expected Results
Revenue simulation when you deploy CraftChat as an agency service.
$1,000
Monthly Recurring (10 clients)
$100 margin per client x 10 clients = $1,000/month predictable revenue
100%
White-Label Ready
Remove CraftChat branding entirely. Present it as your own service
5min
Setup Time Per Site
Install WordPress plugin, enter API key, auto-learning begins
+40%
Client Lead Increase
Average 40% increase in client inquiries makes your pitch compelling
Revenue Projection
| Clients Deployed | Monthly Revenue | Annual Revenue |
|---|---|---|
| 5 clients | $500 | $6,000 |
| 10 clients | $1,000 | $12,000 |
| 25 clients | $2,500 | $30,000 |
| 50 clients | $5,000 | $60,000 |
* Calculated at $100 margin per client. Actual pricing is entirely up to you.
Build a Revenue Stream Beyond Project Fees
Interested in CraftChat's partner program? Contact us for onboarding support, pitch materials, and dedicated agency resources.